NOMA

Contemporary Stainless Steel Jewellery

Studio Nayéh Concept Project

Product Development | Jewellery Design | Material Development | Sampling & Validation
Technical Development | Sourcing | Manufacturing | Quality Control

THE PROJECT

NOMA was developed as a contemporary stainless steel jewellery concept focused on architectural forms, precision and everyday wearability

The collection explores clean, sculptural jewellery with a stronger industrial character, using stainless steel to create defined profiles, polished surfaces and distinctive structural details

The development focused on translating each design into technically viable jewellery, considering metal thickness, weight, curvature, connections, surface finishing, comfort and production methods

The collection was developed through a complete process of product development, jewellery design, material development, sampling and validation, technical development, sourcing, manufacturing and quality control, taking each concept through to a production-ready piece


PROJECT OVERVIEW

NUMBER OF STYLES

EIGHT

CATEGORY

STAINLESS STEEL JEWELLERY

POSITIONING

CONTEMPORARY JEWELLERY

DEVELOPMENT

PORTUGAL


THE BRIEF

The objective was to create a contemporary stainless steel jewellery collection that felt:

Sculptural but wearable | Modern but timeless | Bold but refined

Gender-inclusive | Durable for everyday wear | Commercially viable

The collection was developed around clean architectural forms, polished and brushed surfaces, considered proportions and versatile silhouettes, with each piece designed to work independently while maintaining a cohesive NOMA identity

Stainless steel was selected as the core material, allowing the collection to combine durability, structural strength,
controlled weight & refined finishing with a more accessible contemporary jewellery positioning


OUR APPROACH

THE RESULT

The NOMA concept demonstrates a complete contemporary jewellery development pathway:

CONCEPT

|

PRODUCT DEVELOPMENT

|

JEWELLERY DESIGN

|

SAMPLING & VALIDATION

|

TECHNICAL DEVELOPMENT

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SOURCING

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MANUFACTURING

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QUALITY CONTROL

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CONCEPT | PRODUCT DEVELOPMENT | JEWELLERY DESIGN | SAMPLING & VALIDATION | TECHNICAL DEVELOPMENT | SOURCING | MANUFACTURING | QUALITY CONTROL |


THE COLLECTION

WOMEN


MEN


WHY THE DEVELOPMENT PROCESS MATTERS

A contemporary jewellery piece is not created when the design is finished

It is created when the form, proportions, material, construction, finish and wearability work together

For NOMA, every element must contribute to the final piece, from stainless steel specification & structural geometry to component integration,
surface finishing and comfort in wear

The development process transforms a jewellery concept into a technically resolved, precisely manufactured and production-ready contemporary piece


STUDIO NAYÉH

From Concept to Finished Product

Fashion | Jewellery | Product Development | Manufacturing

We work with emerging and established brands to develop products from initial concept
through technical development, sourcing, sampling and managed manufacturing

Need to develop your next collection?